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  • Mad Headlines

Mad Headlines

Harmful language in sports media perpetuates stigma and makes it harder for people to seek help

91% of people living with mental health challenges report feeling negatively impacted by harmful language surrounding mental health in the media

Sport in Mind is calling for a shift towards more compassionate, supportive language to promote good mental health

Sign the pledge today and join us in challenging the #madheadlines!


Thank you to the organisations, clubs, media channels and individuals who have signed the pledge and support Sport in Mind in tackling the #madheadlines!

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Badminton England

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.

E.A.S.I

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Mind Cornwall

British Equestrian

London Sport

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Dorset County F.A

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The True Athlete Project

England Squash

Berkshire Cricket

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Clapton F.C

Published: 6th March, 2025

Updated: 22nd September, 2025

Author: Laura Barron

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Sport in Mind 
Rivermead Leisure Centre,
Richfield Avenue,
Reading,
Berkshire
RG1 8EQ

0300 102 1400 
[email protected]

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